Digital marketing
Plan and run joined-up campaigns across Google, Meta, TikTok, LinkedIn, Reddit and Pinterest Ads, choosing each platform for the role it can play in your customer journey.
Ask about digital marketingA good fit for
What is included
Marketing platforms
We recommend the platform mix around your customers, offer, budget and campaign goal. You do not need to advertise everywhere.
Reach people while they are actively searching, then use the wider Google network only when it supports the campaign objective.
Best suited to: local service enquiries, visible search demand and measurable actions
Build awareness and generate enquiries across Facebook and Instagram with platform-ready messages, audiences and creative.
Best suited to: visual offers, local awareness, lead generation and repeat visibility
Use authentic short-form creative to introduce the business, build consideration and move interested viewers towards a useful next step.
Best suited to: discovery-led brands, visual services and audiences active on short-form video
Reach professional audiences with a clear business offer, focused targeting and content designed for a longer-consideration decision.
Best suited to: B2B services, professional audiences and higher-value lead generation
Reach people through topic-focused communities and conversations, with campaigns shaped around context, relevance and platform-appropriate creative.
Best suited to: niche audiences, considered purchases and offers connected to active interests
Reach people as they browse, search and plan, using useful visual campaigns that connect inspiration to a clear next step.
Best suited to: visual products and services, lifestyle-led offers and customers planning future purchases
The process
Review your goals, customers, existing activity and available time or advertising budget.
Choose the clearest platform mix, audience, offer, message and campaign priorities.
Create and manage the agreed campaigns and content with visible progress.
Compare useful signals across channels and use the evidence to improve the next activity.
Expected outcomes
Outcomes depend on your starting point, market and the agreed scope; we do not promise rankings or guaranteed sales.
Local relevance
Local campaigns work best when they reflect real buying areas, seasonality and the reasons customers choose a nearby supplier. We shape activity around Kettering and the towns your business genuinely serves.
Questions
That depends on how customers discover and choose your business. Google Ads can capture active search demand; Meta and TikTok support social discovery; LinkedIn can reach focused B2B audiences; Reddit can connect with topic-led communities; and Pinterest can reach people while they explore and plan. We recommend the mix after reviewing the goal and budget.
No. One or two well-chosen platforms are usually more useful than spreading the budget too thinly. We can expand only when the evidence supports it.
Yes. We can review existing Google, Meta, TikTok, LinkedIn, Reddit or Pinterest Ads activity and improve what is already useful rather than starting again unnecessarily.
No. The plan should fit your resources. We agree what can be tested responsibly and keep the media budget separate from our service scope.
We agree useful measures at the start and report them in language connected to your business goals, including what each selected channel is contributing.
Next step
Share your priorities and we will recommend a practical next step.
